Brand Positioning

Consumers by brands in the market place. A product has many brands in the market place. Hence companies have turn their product concepts into brand positions. To decide an attractive brand position, they have to make brand positioning map for the product identifying the positions taken by the present competitors in the product.
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2 comments:

  1. An important topic-I'm so happy to see it addressed. To decide an attractive brand position, they have to make brand positioning map for the product identifying the positions taken by the present competitors in the product. Brand Harvest is the leading branding agencies that will build your brand successfully.

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